Just the Quality Problem, Minding Its Business
In the vast Salesforce ecosystem, the quality problem often goes unnoticed—quietly breaking things while no one’s looking. At Macuin, we don’t just identify the problems—we solve them. With our offerings, we’re tapping into the overlooked corners of delivery to make quality non-negotiable.
Our Platforms
01
MacuinScript is an amazing Training Platform. On MacuinScript, we offer top-notch Training Programs.
02
MacuinArticle is an amazing Reading Platform. On MacuinArticle, we offer focused Reading Programs.
03
MacuinMentor is an amazing Mentoring Platform. On MacuinMentor, we offer comprehensive Mentoring Programs.
04
MacuinJob is an amazing Job-Securing Platform. On MacuinJob, we offer reliable Job-Securing Programs.
05
MacuinCommunity is an amazing Relationship-Building Platform. On MacuinCommunity, we offer inclusive Relationship-Building Programs.
Our Services
01
Macuin’s Web Development is an amazing service that offers exceptional WordPress site solutions with speed, precision, and creativity—tailored to elevate your online presence.
Data-Driven Deck
Questions & Answers
I did all I could do alone—built platforms, processes, and a solid foundation.
Now, I need a team to take it to the next level.
I focused on building reliable platforms, efficient processes, and a scalable foundation.
Managing users alongside the build could’ve slowed progress and compromised quality.
Also, I wanted to protect my ideas and ensure real value before inviting users.
First, I’ll complete the essential platform upgrades.
Next, I’ll find an office space, set up the office, and streamline operations.
Then, I’ll fully hire and train the core team members.
Alongside all this, I’ll execute the go-to-market strategy and deliver value to users.
I’ll stop developing new features across all the platforms.
I’ll review and retain only the essential features on each platform.
For example, in MacuinMentor, I’ll run only Career Counselling with limited sessions.
I’ll allocate 60% of my efforts to MacuinJob and 30% to the Web Development service.
With these, I’ll generate revenue to grow the team organically and sustain operations.
Our offerings are specifically designed for the Salesforce ecosystem.
Macuin complements Salesforce, making Salesforce solutions more effective.
Salesforce’s branding and channels can benefit us in multiple areas.
Credibility, Visibility, Customer Introductions, Partnerships, Skilled Professionals, etc.
This will amplify our first-mover advantage and help us become a fast mover as well.
Salesforce will probably not force us to chase profits over transformation.
Undoubtedly, we will be profitable, but our priority is transformation.
I love Salesforce technology because it is logical, powerful, and designed for real impact.
Whether to continue building alone or wait until I get some help, I chose to continue.
I'm not great at hyping myself. I usually talk about a small part of what I’ve done.
Clarity. Consistency. Commitment.
To empower 1 million Salesforce professionals within the next 5 years.
To empower 5 million Salesforce professionals within the next 10 years.
To establish Macuin as the central Salesforce ecosystem brand that everyone turns to first for anything related to Salesforce technology.
Platforms, processes, and content can be copied, but clarity, values, and intent cannot.
I’m not building it to exit—I’m building it to exist.
Macuin is a Salesforce ecosystem brand, focused only on the Salesforce ecosystem.
No other company provides comprehensive and organized offerings of superior quality.
Complete transparency with all customers, partners, employees, and everyone involved.
Salesforce professionals (Admins, Developers, Consultants, etc.)
Businesses (AppExchange, consulting, training, etc.)
Any company using Salesforce technology or within the Salesforce ecosystem.
Macuin is in the early traction and pre-revenue stage.
Currently bootstrapped through a father-backed loan, seeking a Seed investment.
Macuin operates on a freemium model, focusing primarily on B2B with secondary B2C.
Our core offerings are free to drive mass adoption and maximize engagement.
Revenue comes from platform subscriptions, premium services, individual sessions, etc.
So far, there has been little traction from known users. We didn’t try to gain either.
We focused on building reliable platforms, efficient processes, and a scalable foundation.
Everything is now ready to gain and handle traction once the team is in place.
Offering free, high-value Salesforce technology resources to attract and engage users.
Direct targeted outreach to companies, training centers, recruiters, colleges, etc.
Partnering with MVPs, influencers, and experienced Salesforce professionals.
Driving awareness through social media channels like LinkedIn, X, Telegram, etc.
Leveraging Salesforce partnerships and communities to expand reach and credibility.
Attending and sponsoring Salesforce Dreamin’ events, meetups, and webinars.
Showcasing real success stories, case studies, and measurable results.
Note:
Macuin focuses on product and partner-led GTM rather than Sales/Marketing team-led.
Macuin is its only competitor. We don’t treat anyone else as a competitor.
Our goal is to be the go-to company for everything related to Salesforce technology.
We will either provide solutions directly or redirect them to the best available companies, without seeking any credit or benefit.
No platform or Salesforce implementation expenses, and minimal operational expenses.
First-mover advantage (It’ll take time to be copied) & streamlined day-to-day operations.
Founder’s Salesforce expertise with a mindset focused on genuine transformation.
Lack of a team or the necessary funds to hire, open an office, or even upgrade the platforms.
When working within the Salesforce ecosystem, we can effectively meet our objectives and deliver maximum value to our customers. So, why dive into other ecosystems?
Also, if we expand to other ecosystems beyond Salesforce, we would be average in all; we can’t provide everything in superior quality, and we can’t be as organized.
We cover most things within Salesforce technology—training, mentoring, interviewing, and more. These are already vast and complex. Even large companies struggle to master just one area. That’s why our full focus remains within the Salesforce ecosystem—no distractions, no compromises.
Other companies will definitely try to enter the same space as we succeed.
If they can match our standards, that’s a good thing.
A single player cannot cater to everyone in the massive Salesforce ecosystem.
By the way, it’s not very easy to achieve our standards. Macuin is now a few years ahead.
Macuin is stronger fundamentally, technically, operationally, financially, and intentionally.
I plan to open the head office in Bhubaneswar.
Bhubaneswar is a major educational hub of India with hundreds of engineering colleges.
Despite a strong talent pool and a growing IT sector, Salesforce’s presence is limited.
I would like to take that opportunity to build and strengthen that presence.
I strongly understand the potential of Odisha and how to leverage it.
Also, I need a team that will stay with me for a long time. I don’t see it in other cities.
All our platforms are built on WordPress as the base with carefully selected plugins.
On top of that, we’ve further customized and fixed the features through custom code.
All our platforms are built on WordPress CMS, utilizing plugins and custom code.
Most of the plugins we used are developed using React, Vue.js, and Node.js.
Our custom code is written using PHP, CSS, and JavaScript.
Our database is MySQL, which is the default for WordPress.
Our platforms are securely managed on Hostinger’s hosting infrastructure.
All the plugins we use are reputed, well-maintained, and widely adopted.
Generally, issues are very rare. But, in case an issue arises:
Almost all plugins have active support teams that provide quick fixes.
WordPress is open-source, allowing us to inspect, debug, and fix the issues.
Almost every plugin we use has a reliable alternative, enabling us to switch.
Ultimately, our focus is to deliver valuable content and a seamless user experience.
Plugins may change, but our quality standard remains consistent.
Currently, our infrastructure can handle up to 1000 concurrent users.
However, the capacity depends on the hosting resources, which can be scaled up.
Anyone can build the platforms. However, most fail to achieve a superior standard.
Building by copying may be easy, but ensuring quality and consistency isn’t.
MacuinScript stands out through Meetings, Projects, Notes, Assessments, and more.
MacuinArticle stands out through an ad-free experience with high-quality content.
MacuinMentor stands out through 1-on-1 sessions, group sessions, and AI chatbots.
MacuinJob stands out through verified job listings, interview prep, & layoff recovery.
MacuinCommunity stands out through certification-dump-free discussions.
Expense Allocation for Maximum Impact
Team Structure & Hiring Goals
01
5 Positions With ₹75 LPA Salary Budget
Success Manager
Success Managers are responsible for planning and overseeing content across all Macuin platforms and maintaining communication with customers, partners, and employees.
02
3 Positions With ₹20 LPA Salary Budget
Content Manager
Content Managers are responsible for managing the entire content lifecycle—gathering, publishing, updating, monitoring, and removing content across all Macuin platforms and social media channels.
03
11 Positions With ₹75 LPA Salary Budget
Program Manager
Program Managers are responsible for coordinating training meetings, mentoring sessions, mock interviews, and other related activities across all Macuin platforms.
04
7 Positions With ₹40 LPA Salary Budget
Curation Manager
Curation Managers are responsible for sourcing, verifying, and organizing Salesforce job opportunities, news, events, and other relevant content across Macuin platforms.
05
3 Positions With ₹20 LPA Salary Budget
Media Manager
Media Managers are responsible for creating, editing, and managing visual assets, including videos, thumbnails, marketing posts, and other creative content, across all Macuin platforms and social media channels.
06
7 Positions With ₹30 LPA Salary Budget
Quality Manager
Quality Managers are responsible for ensuring the accuracy, consistency, and effectiveness of all content, engagements, and experiences across all Macuin platforms.
07
5 Positions With ₹30 LPA Salary Budget
Support Manager
Support Managers are responsible for resolving user issues, assisting with sales and marketing, and ensuring smooth platform usage across all Macuin platforms.
08
5 Positions With ₹20 LPA Salary Budget
Relationship Manager
Relationship Managers are responsible for building supportive, long-term relationships with customers, partners, and employees.
09
7 Positions With ₹50 LPA Salary Budget
Workforce Manager
Workforce Managers are responsible for managing all HR operations, including recruitment, onboarding, and employee management, across all Macuin platforms.
10
5 Positions With ₹50 LPA Salary Budget
Trainer
Trainers are responsible for conducting live training meetings, creating structured learning materials, and managing practical projects.
11
11 Positions With ₹90 LPA Salary Budget
Mentor
Mentors are responsible for conducting one-on-one and group mentoring sessions, guiding mentees to support their career growth, skill development, and job readiness.
12
5 Positions With ₹50 LPA Salary Budget
Interviewer
Interviewers are responsible for conducting mock interviews, providing feedback to help candidates improve their skills and confidence.
Our Roadmap
March 2026
Complete Core Platform Upgrades
By the end of March 2026, we plan to complete essential technical improvements across all platforms to ensure stability, scalability, and readiness for general use.
June 2026
Set Up Office and Streamline Operations
By the end of June 2026, we plan to set up an office, implement efficient workflows, and optimize internal processes for smooth day-to-day operations.
September 2026
Strengthen Marketing and Outreach
By the end of September 2026, we plan to strengthen marketing and outreach efforts, expanding our brand presence and connecting with more users effectively.
December 2026
Fully Hire and Train Core Team Members
By the end of December 2026, we plan to complete recruitment for all remaining core roles and provide in-depth training to align them with our vision, tools, and processes.
March 2027
Introduce Major Platform Features
By the end of March 2027, we plan to roll out major platform features to enhance user experience, boost engagement, and strengthen our position in the ecosystem.
June 2027
Scale User Base and Partnerships
By the end of June 2027, we plan to significantly grow our user base and establish strategic partnerships to accelerate platform adoption and business growth.
Help Us Help the Salesforce Ecosystem!
Team Support
$1 Million Investment
Partner Referrals
Our Ask
Team Support — Salesforce professionals from the Training & Workforce Development team to deliver training, mentoring, and mock interview sessions on a part-time basis.
$1 Million Investment — To upgrade our platforms, hire and train team members, and set up an office.
Partner Referrals — Introduction to Salesforce partners who can benefit from our platforms and services, or can collaborate with us.
Core Platforms
Core Team
Core Office
Help Us Succeed With